Joseph Bolitho Johns, better known as ‘Moondyne Joe’ was an English convict and Western Australia’s best known, Avon Valley bushranger. He lived from 1826-1900 and throughout his life was arrested, trialled, and sent to prison for various crimes and then escaped. The Moondyne Festival is an all-day festival held in Toodyay that celebrates the life and times of Moondyne Joe which was first held in 1984.
I worked with the amazing agency Rare to illustrate and animate this marketing campaign for Transwa. The roll-out included train posters, animated social posts, web banners and more.