Centre Self Collective are a hub for emotional and mental well-being. Based in Melbourne, they offer online or in-person support, as well as resources, a podcast and boutique self-care packages. These packages consist of sensory items and other valuable resources, catered to each individual.
Centre Self Collective wanted to move beyond stock photography, toward something memorable and bespoke. In addition to the illustrations, I also created their brand-mark, icons, social media strategy and UI design for the website.
This is Centre Self Collective's brand-mark.
Centre Self Collective wanted to move beyond stock photography, toward something memorable and bespoke. In addition to the illustrations, I also created their brand-mark, icons, social media strategy and UI design for the website.
This is Centre Self Collective's brand-mark.
It was discussed that one of the barriers people face when it comes to seeking support is fear. With this in mind, the illustrations needed to be approachable and give users a positive feeling when using the website.
We wanted to create a style that was simple yet thematically meaningful. Ideas of growth, community and self-love were incorporated into the artwork.
